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Butcher’s
Pet Care is starting a pub food revolution to celebrate the launch
of its new chunks varieties with pub company Brakspear –
but only if you’ve got four legs.
The
iconic family-owned pet food company has teamed up with the gastropub
chain to offer a ‘doggy menu’ in pubs to mark the
launch of its new chunks varieties. From 23 July, two Brakspear
pubs will offer pub-goers’ canine companions a selection
from Butcher’s new ‘Meaty feasts’ chunks in
gravy recipes and ‘Special Fayre’ chunks in jelly
range.
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The
pubs involved are the Five Alls near Lechlade, Gloucestershire
and the Catherine Wheel in Goring-on-Thames, Berkshire –
both of which are popular with dog walkers taking advantage
of the pubs’ dog-friendly policy after enjoying a
walk in the countryside.
The ‘doggy menu’ will be offered alongside the
gastropubs’ human one, giving family hounds the chance
to chomp when their owners sit down for a meal. The food
will be served in |
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specially-made
Butcher’s branded bowls and dogs will be able to take their
pick from nutritious meals such as mouth watering ‘Liver
& Garden Veg’ chunks in gravy and ‘Chicken &
Beef’ chunks in jelly.
Butcher’s
and Brakspear believe that after a long walk it’s not just
humans who will have built up a hearty appetite, our four legged
friends will have as well. They also deserve the chance to relax
and enjoy a hearty meal to refuel.
Once
dogs have got a taste for Butcher’s new chunks in jelly
and chunks in gravy recipes their owners can pick them up as newly-designed
six-can multipacks in their local supermarket.
With
its famous slogan ‘Fit as a Butcher’s Dog’,
which has featured on its packaging for nearly a quarter of a
century, Butcher’s is a British family company with roots
in farming and a strong heritage in pet nutrition and meat expertise.
Caroline
Coombs, Brand manager at Butcher’s Pet Care said: “A
family walk is a great way to strengthen that special emotional
connection with your dog and stopping off at a country pub to
enjoy a drink and bite to eat is a great British summer institution.
Now dog owners can sit down to lunch happy in the knowledge their
dog is enjoying their meal as much as they are. We’ve built
our business on feeding generations of family dogs and all our
recipes are naturally nutritious and contain all of the vitamins
and minerals your dog needs to keep him healthy, happy and fit
as a Butcher’s dog.”
Tom
Davies, Brakspear’s commercial director, said, “Many
of our pubs are located near popular walking routes and attract
customers out to enjoy the countryside with their four-legged
companions. For many dog-owners, being able to source a meal in
the pub for their pet as well as for themselves will be an attractive
option and we’re pleased to be offering the Butcher’s
meals, which we hope will be a further boost to the dog-friendly
reputation of our pubs.”
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